About Us

Wildfire Concepts is owned and operated by Australian based, Cindy Donovan.

Cindy is a mother of two and businesswoman who, at the age of just 29 was diagnosed with cancer, dropped out of university and has gone onto become cancer-free and establish a seven-figure business working from home!

While undergoing aggressive cancer surgery and treatment, Cindy created her first membership website as a way of distracting herself and engaging her ‘down time’ productively. Cindy grew to be so passionate about her website and about the power of the membership model and internet marketing that she formally withdrew from her studies and threw herself into her newly launched company.

This online hobby-project became the inspiration and later success for Cindy’s co-creation of IM Wealth Builders Ltd. (together with John Merrick & Soren Jordansen), where they generated a multi-million dollar membership and WordPress based empire, responsible for millions of dollars in digital profits, giving almost $1,000,000.00 of that to affiliates!

In May 2015 Cindy exited IM Wealth Builders to embark upon this exciting new venture – Wildfire Concepts, developing more WordPress themes and plugins, but also expanding to SaaS creation.

“I have been responsible for all kinds of connections, from helping someone find a designer for a website, to connecting people who have gone on to do deals in the millions.”

Cindy’s reign as ‘queen of the internet’ has landed her in both the Apex and Premier Elite groups of Clickbank (top affiliate club and top vendors), and in more recent years as creator of multiple best sellers on the JVZoo platform, as well as being featured in books, Time magazine, USA Today and speaking internationally in countries all over the world.

Cindy’s vision for Wildfire Concepts is simple: to offer new products and tools, which are simple to use, which help small business owners, affiliate marketers, email marketing list builders and blog owners, to increase their earnings, build their lists faster and generate larger affiliate pay checks – all with fun, easy to use themes and plugins.

“I do what I can to help others experience the benefits of connecting in a real, money in your hand, kind of way – avoiding time wasters and meeting like-minded/driven people who will move you and your business forward.”