by Cindy Donovan | Video Marketing
Collectively, we send millions of emails every year. If you printed them out and stacked them up, they’d reach all the way to Mars (probably). And brands only contribute to the inbox avalanche with an absolute deluge of (often low-quality) ads and pitches. People now...
by Cindy Donovan | Video Marketing
It’s an all-too-common story: Someone is learning how to market a startup, so they acquire all the trappings of a marketing operation without knowing why they work. They launch a Twitter account, a LinkedIn company page, a website, and start running ads—and nothing...
by Cindy Donovan | Marketing, Offline Marketing, Pay Per Click Marketing, Social Media Marketing, Video Marketing
If you’re like a lot of marketers, then you’re creating quite a bit of content on your blog, social media pages and for your newsletter. Question is, are you creating the RIGHT kind of content? Most marketers don’t. They just toss content at the metaphorical wall and...
by Cindy Donovan | Marketing, Video Marketing
It’s no secret that we love audio-visual here. And yet when we talk to other business owners about our love for recording, we find time and again that most marketers aren’t really fully utilizing the power of video. Maybe you’re overlooking some of the super-effective...
by Cindy Donovan | Video Marketing
Vidyard can do a lot. I mean, seriously A LOT. But there are some cool things that even the most experienced users may not know about. These hacks, tricks, and little-known features will take your Vidyard game to the next level and have you feeling like a video pro in...
by Cindy Donovan | Video Marketing
Expansion to the company’s popular video collaboration and communication tools for business follow recent updates to Vidyard’s iOS and Chrome extension apps KITCHENER, Ontario. – Aug. 31, 2020 – Amid a 400 percent increase in the adoption of its products, video...
by Cindy Donovan | Video Marketing
You may have already realized why online events are great for your marketing strategy. They’re easier for your viewers to attend, they put less stress on your budget, and they let you drive ongoing demand by converting event recordings into evergreen content. Webinars...
by Cindy Donovan | Marketing, Social Media Marketing, Video Marketing
Typically when you think about boosting your site’s visibility in Google, you focus on issues such as backlinks, creating high-quality content, optimizing your page for specific keywords and more. Those are all really important ways to get your web pages rising to the...
by Cindy Donovan | Video Marketing
Video calling has been something straight out of sci-fi for decades, with video screens featured prominently in everything from Star Trek to the Jetsons. Recorded videos haven’t really had the same Hollywood treatment, but they’re primed to revolutionize how we...
by Cindy Donovan | Video Marketing
Snapchat is often seen as a social platform that caters to teens, but as its audience has grown, brands have taken notice and are taking advantage of the video marketing opportunities available on the social network. Snapchat users are loyal to the platform and...
