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These Facebook Ad Metrics Are Going Away. Are You Prepared?

These Facebook Ad Metrics Are Going Away. Are You Prepared?

by Cindy Donovan | Social Media Marketing

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” What are these metrics and are you going to miss them? I’ve...

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