by Cindy Donovan | Video Marketing
Everyone knows the nagging feeling of eternity as you hover over the “Skip ad” button on YouTube, so it’s now more important than ever to consider how much time you actually have to hook your audience with your video marketing. If you’re dreading five seconds of an...
by Cindy Donovan | Video Marketing
Today we’re proud to announce that we’ve officially launched Vidyard for Salesforce, now available in the Salesforce AppExchange. From CRM to Salesforce Chatter, now you can use video to connect with prospects, partners, coworkers and customers all from directly...
by Cindy Donovan | Video Marketing
Two weeks ago I shared my ideas as to the current state of video marketing with a small glimpse into the future, but in today’s post I want to bust out the crystal ball and tell you what I see coming in the next year onwards. In order to invest in video marketing, you...
by Cindy Donovan | Video Marketing
Editor’s note: This post originally appeared as contributed content on Salesforce.com. While most marketers are aware of the incredible effect video can have as part of the marketing mix, I still see a lot of B2B brands create top-of-the-funnel explainer videos and...