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How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

by Cindy Donovan | Social Media Marketing

You’re managing the social media networks for your organization and in your opinion, it’s going great. You’re connecting with influencers, gathering fans, and getting lots of messages. Perfect, right? Actually, no. Social media has become increasingly data-driven...

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