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The 1st Tuesday in May is #MartechDay — a working day to celebrate all the excellent people today working in the martech sector and the amazing practitioners who bring these capabilities to lifetime in marketing and advertising organizations around the environment.
On final year’s #MartechDay, Frans Riemersma and I introduced the current 2022 promoting know-how landscape and hosted the The Stackies 2022: Marketing and advertising Tech Stack Awards. Above 1,200 internet marketing and internet marketing functions leaders joined us on the internet for those people periods.
This year, Frans and I required to do a thing larger with the local community.
Yet again, we’ll release the 2023 marketing technologies landscape and host The Stackies 2023 (you are heading to enter your stack, ideal?). But we’ve also invited about a dozen of the primary practitioners and martech industry experts that we know and love to give a collection of 20-moment talks on the topics that they’re most passionate about appropriate now:
- David Edelman, senior lecturer at HBS and for CMO of Aetna
- Darrell Alfonso, director of internet marketing strategy & operations at Certainly.com
- Jill Rowley, GTM advisor at Stage 2 Cash and martech market legend
- Neil Perkin, writer of Agile Transformation and Developing the Agile Business
- Benjamin Bloom, VP and martech analyst extraordinare at Gartner
- Debbie Qaqish, main tactic officer and author of From Backroom to Boardroom
- Mike Rizzo, founder and CEO of the wonderful MarketingOps.com neighborhood
- Jay McBain, chief analyst for channels, partners, and ecosystems at Canalys
- Scott Vaughan, legendary martech CMO and existing GTM advisor at massive
- Roger Beharry Lall, investigation director at IDC focused on mid-current market martech
- Robert van Geffen, world head of electronic advertising at Philips
- Hans Molenaar, director of the Beeckestijn Business enterprise School
- Danielle Balestra, director of internet marketing tech & functions at Goodwin
- Amber Sellens, electronic advertising products line supervisor at Shell Electrical power
We have organized these talks into a no cost, mutli-keep track of, on line party for Could 2 that we have christened the Greatest of Breed Marketing Summit. Our overarching topic is exchanging the finest concepts across advertising and marketing and martech. It is all about cross-pollinating across systems, practices, industries, geos, skillsets.
Supporting this new Greatest of Breed Advertising and marketing Summit are four incredible sponsors: ActionIQ, SAS, Snowplow, and Uptempo. With every single of them, Frans and I will host a fireplace chat to dig into topics that they are the entire world gurus in. Composable CDPs. Dependable advertising in the age of AI. Mastering behavioral info in marketing and advertising. Advertising and marketing small business acceleration.
We’re also exceptionally grateful to have Goldcast supporting our party by offering a super groovy virtual activities system, as very well as our ongoing knowledge partnerships with Clearbit and G2. (You are heading to be shocked by the assessment we’ll be able to share about the 2023 marketing and advertising technology landscape many thanks to their support.)
All of this is absolutely free: register listed here to get total accessibility to occasion — which will also give you the option to catch a lot of of these sessions on-desire afterwards.
See you at the Ideal of Breed Marketing and advertising Summit on #MartechDay!
P.S. You’ve nonetheless acquired 4 full weeks to enter The Stackies 2023: Marketing Tech Stack Awards. Do not overlook this opportunity to get recognition for you and your crew, as effectively as the sellers you love doing the job with, by contributing your stack illustration to the martech neighborhood!
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