Mitigating the dangers of generative AI by putting a human in the loop
[ad_1] “There is no sustainable use scenario for evil AI.” That was how Dr. Rob Walker, an...
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Category: Marketing Management
Breaking by the sounds having more challenging? Here’s one particular marketing and advertising channel that is obtaining additional successful
[ad_1] To standard visitors, it is no shock that I’m bullish on ecosystems. I have extensive...
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Three pillars of The New Automation Mindset, for an age when anyone can automate anything with AI
[ad_1] I’m excited to announce a new book coming out this summer, The New Automation Mindset: The...
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From #MartechDay to a European martech tour, May will be martech-tacular
[ad_1] Okay, so martech-tacular is not a phrase. It is not even a extremely fantastic portmanteau....
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Marketing ops careers are good today – and likely to get much better; here’s the latest data on these roles
[ad_1] If you’re working in marketing operations, life is probably pretty good. 74% of marketing...
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Be part of us for the new Ideal of Breed Advertising Summit for this year’s #MartechDay (Could 2)
[ad_1] The 1st Tuesday in May is #MartechDay — a working day to celebrate all the excellent people...
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Marketer Vision: Your AI Advertising Mentor
[ad_1] Take into account ChatGPT whose title is Marketer Vision. Marketer Eyesight is the chat...
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5 Ways to Safeguard Your Marketing Career Against/With AI
[ad_1] AI is an opportunity, not a threat. The marketers who embrace change will see their...
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15 reflections on martech and more from 15 years of writing chiefmartec.com
[ad_1] 15 years ago, sitting at a wobbly kitchenette table in our cramped apartment, on a frigid...
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Tech layoffs? Wonderful corporations are actively using the services of internet marketing know-how expertise
[ad_1] In my previous submit, I boldly predicted that we’re on the verge of a complete sequence of...
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3 tips to navigate the puzzling martech marketplace
[ad_1] Have you observed how some marketing engineering suppliers continuously improve the...
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A whirlwind tour of the new martech map, major martech trends for 2023, and how to take care of it all in the year forward
[ad_1] Yesterday, my brother-in-martech Frans Riemersma and I gave a tour de power presentation of...
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