This short article was co-authored by Natalie Botkins and Paulette Squicimari.

MEADE, a management consulting business, provides steerage to assistance electronic, innovative, and experiential promoting agencies scale their efficiency and obtain development. On a quest to cement himself as a assumed leader in the place, MEADE founder and CEO Jeff Meade started doing work with Influence & Co.

To boost manufacturer awareness and advance his thought leadership, Impact & Co. labored together with Jeff to acquire and execute an productive articles promoting strategy.

Soon after we applied a written content strategy, which includes search-optimized visitor-contributed content material, MEADE was equipped to see some amazing benefits.

Jeff worked with Influence & Co. for two decades, and during that time, we released 14 guest posts in 10 top rated publications in his business. His article content have amassed tens of hundreds of shares throughout Fb, Twitter, and Pinterest, and his information has a social access of far more than 6 million.

Just in the earlier 12 months, we have seen these interesting wins:

• Jeff’s guest posts have been revealed in the likes of Entrepreneur, Harvard Business Evaluation Ascend, and Advert Age.

• Jeff’s Harvard Small business Critique Ascend write-up has created extra than 32,000 social shares.

Harvard Business Review article has generated more than 32,000 social shares

• A guest article released in Entrepreneur has garnered more than 6,600 shares, and qualified prospects typically mention this write-up when communicating with MEADE.

Entrepreneur article has generated more than 6,600 social shares• Overall, the content material we have produced alongside one another:

Our content accounts for five of the top 10 referral traffic sources to the MEADE website. And it accounts for 31% of all referral traffic to the MEADE website.


To understand additional about how we’ve helped providers attain their ambitions with content material internet marketing, look at out more of our circumstance research beneath!

Content Marketing Case Studies. Explore stats and data that showcase the ROI of working with us. Click here to read now.


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