When Aleksandr Duchenchuk began his very own software progress enterprise, his technique to consumer relations was distinctive from the commence.

For Aleksandr, it really is not just about constructing software program, it is about making interactions with people. At Moai Staff, he and his now 20 workforce are so fully immersed in their clients’ firms that conventional perform interactions turn into very long-long lasting friendships and partnerships.

This strategy and other thriving techniques let this native Ukrainian entrepreneur to carry dwelling $60k/month.

Hold examining to come across out:

  • Why he created Moai Staff
  • What his biggest jobs are about
  • How significantly dollars he’s earning
  • What a normal client pays for his services
  • What Website positioning instruments he makes use of
  • What marketing tactic is effective best for him
  • What assets and equipment he takes advantage of to expand his enterprise
  • His best challenge
  • How he is effective with charities
  • His key accomplishment
  • His most important blunder
  • His tips for other business people

Meet Aleksandr Duchenchuk

I am a co-founder and CEO of Moai Group, a software improvement corporation. 

After 7 yrs in digital promoting and 6 years in merchandise development administration, I resolved to commence my personal small business. 

The title of our corporation comes from the Japanese term moai, which indicates “gather for a typical function.” We chose this identify since we do not basically compose code. We do the job closely with our customers to develop strategic alternatives that help them attain their goals.

I am married to my very best buddy, who has been a massive assist procedure throughout all the ups and downs. And we have two beagles.

Why He Designed Moai Staff

I worked together with Den, the co-founder of Moai Workforce, at various startups as a CPO and CTO. Immediately after operating collectively for a when, we assembled our crew of specialists to guide startup founders and entrepreneurs with their electronic solution growth demands.

Moai Group has been in business enterprise for four several years and has developed steadily. We have worked with consumers throughout diverse industries: eLearning, media and entertainment, eCommerce, and far more. 

We’ve developed a tunes expenditure system identified as Djooky with 200,000 people from over 140 countries. The Android application alone has in excess of 100,000 customers. We also made a cloud-primarily based file-sharing company with a lot more than 3 billion files uploaded a SaaS platform called SmartExpert, which aids firms make improvements to employees’ competencies and Addictive Mastering, an EdTech platform that assists educators launch on the web classes.

We also produced Voicer, a shopper feedback management method, and 777Rating, a statistics portal that features scores, statistics, and are living outcomes for sporting activities activities around the world. It delivers information from formal resources, and you can easily obtain a recreation from any league, together with the minor nationwide championships. 

How A great deal Funds He’s Producing

A regular check out per customer averages $10,000 a thirty day period. We limit ourselves to no a lot more than 10 assignments at once as we deeply delve into our client’s company processes. We you should not just function on the specialized facet of jobs but also share our knowledge from the internet marketing, organization design, and user knowledge perspectives.

We have one particular income stream—turnkey application development. Having said that, we system to insert solution and technical audits and consulting. Let us see how it will engage in out.

It took us about 11 months to access our 1st profits peak. I do the job at the very least 250 hours per month on the business.

At this time, our purchasers occur from term-of-mouth referrals, our affiliate network, or advertising and marketing, and there are 20 men and women on the crew at Moai.

His Top rated Marketing and advertising Technique

Our principal tactic is information marketing

We attempt to give the best good quality data to our consumers to help them obtain the options they need. And we do not just produce articles—we build resources that people can use to superior notify their decisions. 

It really is not just about one particular-off transactions it’s about making associations with people. Our purpose is for our visitors to come to feel like they’re receiving the information of a good friend when they go through our material. 

We strive to provide potential customers with greatest value even in advance of signing a deal. We don’t just provide them a provider, we recommend them on what they will need, present potential consumers our consulting expert services at no charge, go over their thoughts with them, and deliver significant content material to aid them get where by they want to go.

We have a ton of wonderful content on LinkedIn and Medium at the minute as we are rebuilding our web site.

What sets us apart is that we are deeply immersed in our clients’ companies. This has assisted us to build a degree of belief that has authorized us to transfer past the traditional boundaries of a technology organization. Several clients have gone from cold sales opportunities to “let’s go to the bar!”

The founders individually function with every single customer, encouraging them make and improve their merchandise. We perform with 20 buyers who are like family members to us.  We are fully commited to assisting our shoppers be successful, not just generating a rapid buck by accepting 1,000 random jobs.

The Significance of Web optimization

Web optimization is vital to the achievements of any website. It really is not just about finding extra site visitors, it is about finding the correct website traffic. 

Our over-all technique is to produce articles that individuals want to examine and make absolutely sure it is intently aligned with what Google desires to see in its look for success. We do this by next most effective practices and remaining up-to-day on algorithm updates.

We mostly use tools like Surfer Search engine marketing, Ahrefs, and SEMRush for this.

Breaking Into the Program Growth Current market

The program development marketplace is a really aggressive but rewarding house. If you are keen to set in the operate, you will obtain a good deal of possibilities.

The purpose why we experienced an less difficult time building it in the industry is that we have a whole lot of practical experience in this field. Our skill to satisfy deadlines and offer top quality operate to our purchasers has been important to our results. This is why they carry on coming back again to us to get their projects developed by us.

We also keep up with technological developments to remain present-day on trends and variations inside of the industry. We do this by examining blogs and videos, listening to podcasts, holding up with news, reading TechCrunch, and many others.

Aleksander’s Preferred Assets

Our favored methods are the reserve Rework, the Atlassian website, and the Y Combinator Startup Faculty. These methods teach you how to be fast, adaptable, and structured with sturdy procedures.

His Top rated 3 Applications

We love Notion, which is a multi-practical tool—we use it as our CRM, as a databases for project products, as a growth board, for HR details, personal notes, and considerably a lot more. It’s “entrepreneur’s penknife”.

We also use Miro, for preparing, modeling, and ideation, and Google Suite is our other go-to for company mail, cloud storage, and for functioning with paperwork.

His Biggest Problem

When the war in Ukraine began, our feminine colleagues went overseas, and adult men ended up pressured to transfer from their houses to safer cities. Inevitably, our crew grew to become distributed.

We have been capable to ship materials and cash to companies that assisted those people afflicted by the conflict. Also, we establish web sites for charitable corporations involved in humanitarian initiatives, enabling them to have out their missions far more properly.

AVILOVA Fund is a charity that aims to exchange windows for properties ruined by explosions in Ukraine. 

Content Relatives is a non-financial gain group that helps refugees displaced by the crisis. Far more than 5,000 men and women are supplied crisis assistance day by day, which includes foods and h2o.

We imagine that offering back again is not just an option—it’s section of what tends to make us human.

Aleksandr’s Most Important Accomplishment

My most crucial accomplishment is that my company continues to mature all through a war when my staff users are scattered across the state and throughout the world. 

Everybody was below shelling, underneath rockets the light-weight and world-wide-web had been absent. But we received more substantial and more powerful.

What He Needs He Knew When He Started

I want I experienced acknowledged about account-based marketing (ABM) and how it works. 

It truly is a good method for software package development companies. ABM aligns gross sales and advertising and marketing initiatives to provide qualified advertising and marketing and customized content to significant-benefit accounts. 

His Finest Miscalculation

My largest oversight in my journey was leaving classical entrepreneurship for investing. Trading, not investing.

I lost rather a lot of cash and understood that I should do a little something that positive aspects not only myself but also others.

That was back in 2017-2018. I began investing cryptocurrency I received drawn into it, but there was not more than enough commitment. As a consequence, trading did not do the job out.

His Guidance for Other Business people

I would say prevent staying worried. Established aims and make a strategy to attain them. Hardly ever prevent understanding.

Make sure you fully grasp the demands of your clients—be empathetic in direction of people.

Consistently explore the current market. Do not shed touch with reality by acting with out watchful thought.


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